In the third quarter of the year, Honor led the Chinese smartphone market, shipping 11.8 million units and achieving 18% market share. While the overall market declined 5 percent year-on-year to 66.7 million units, Honor’s performance was particularly impressive considering its recent spin-off from Huawei. According to Canalys’ latest report, Oppo and Apple together account for 16 percent market share. Honor lagged far behind with 16 percent, while Vivo and Xiaomi fell by 16 percent and 14 percent respectively. Huawei continued to grow and reach 13 percent market share in the third quarter of 2023. Honor’s success can be attributed to several factors, including its strong brand identity in China, its competitive pricing, and its focus on the latest products. Is included. For example, according to the report, Honor’s X50 series, Magin Vs 2 and Play 50 Plus models have been well received by Chinese customers. Huawei remains an interesting wildcard in the Chinese smartphone market. The company has managed to increase its market share despite US sanctions and is expected to play a significant role in the last quarter of the year. Overall, the Chinese smartphone market is still extremely competitive, but Honor’s recent success shows that the new There are still opportunities for companies.
