Apple’s iPhone Air, expected to be the thinnest iPhone to date, presents a challenge for the company. While aiming for a sleek and lightweight design similar to the original MacBook Air, the iPhone Air is predicted to face trade-offs. These could include a shorter battery life and a single-lens rear camera, aspects that may not appeal to consumers accustomed to devices with extended battery performance. The pricing of the iPhone Air could also put it in a difficult position, costing more than the base iPhone 17 and less than the iPhone 17 Pro, potentially offering less value compared to its siblings in terms of features and daily usage. The focus on thinness, which was crucial in the past, seems less important now than factors like battery life and camera quality. The Samsung S25 Edge serves as an example of a thin smartphone that struggled in the market. Although not expected to be a massive success, the iPhone Air might sell better than earlier iPhone models. The iPhone Air, in the long term, may signal an industry trend toward ultra-thin phones.
