The iPhone 17 Pro and Pro Max were revealed by Apple on September 9 at the ‘Awe Dropping’ event, following the introduction of the standard iPhone 17 and the iPhone Air. The Pro models remain the pinnacle of iPhone technology. Alongside the new iPhones, Apple also showcased the Apple Watch Series 11, Watch Ultra 3, Watch SE 3, and the new AirPods Pro 3, which offer upgraded health and audio features.
Consumers can begin pre-ordering the iPhone 17 series and other new products on September 12. The official release date for in-store purchases is set for September 19.