Navi Mumbai witnessed history not only on the cricket field but also in the digital arena, as the 2025 ICC Women’s Cricket World Cup final delivered record-breaking viewership. JioHotstar, the official Indian streaming partner, reported that a massive 185 million users tuned in to watch India defeat South Africa to secure their first-ever World Cup title. This exceptional figure matches the viewership of the 2024 Men’s T20 World Cup final, demonstrating a powerful convergence of audiences across genders in cricket.
The tournament as a whole achieved an unprecedented reach of 446 million, a testament to the growing appeal of women’s cricket. This figure represents more than the sum of the viewership from the past three women’s World Cups combined, signaling a significant leap forward. The championship match saw a peak of 21 million simultaneous viewers, celebrating Harmanpreet Kaur’s team as they etched their names in history as the first Asian team to win the ICC Women’s ODI World Cup. This victory positions India among the elite group of four nations to have won the Women’s World Cup.
Connected TV (CTV) also played a crucial role, with 92 million individuals watching the final on their television screens. This number is on par with the CTV audience for the 2024 Men’s T20 World Cup final and the 2023 Men’s Cricket World Cup final, indicating broader accessibility and engagement. The remarkable surge in viewership is a clear indicator of the burgeoning popularity of women’s cricket, driven by compelling performances and dedicated fan support. The stage is now set for an even more anticipated Women’s Premier League in early 2026.
