The Tata Nexon, already a benchmark for safety in India with its dual 5-star ratings from GNCAP and BNCAP, has received a significant upgrade with the addition of Advanced Driver Assistance Systems (ADAS). This new suite of intelligent safety features is designed to proactively assist drivers and prevent accidents, making journeys safer for everyone on board. The Nexon continues to be the only vehicle in India to achieve this distinguished dual safety rating.
Adding a touch of flair and exclusivity, Tata Motors has also launched the Nexon Red Dark Edition. This specially curated variant is offered with the full spectrum of powertrain choices, including petrol, diesel, and the efficient CNG option. Starting from an ex-showroom price of Rs 12.44 lakh, the Red Dark Edition embodies Tata’s philosophy of combining style, performance, and paramount safety. This launch underscores the brand’s dedication to exceeding customer expectations with sophisticated technology and aesthetic appeal.
The ADAS technology integrated into the Nexon includes a comprehensive array of functions. Drivers will benefit from Forward Collision Warning (FCW) and Autonomous Emergency Braking (AEB) to mitigate front-end collision risks. For maintaining proper road positioning, Lane Departure Warning (LDW), Lane Centering System (LCS), and Lane Keep Assist (LKA) are now available. Enhanced visibility is provided by High Beam Assist (HBA), while Traffic Sign Recognition (TSR) keeps drivers updated on critical road information. These features collectively enhance driver confidence and contribute to a more secure driving environment, reinforcing the Nexon’s status as a leading safety-focused SUV.